News/Books
How Personalized Customer Experiences Will Unlock a Trillion Dollar Market
Personalization in the age of AI: A new book titled "Personalized: Customer Strategy in the Age of AI" by Mark Abraham and David Edelman offers insights into capturing a significant share of the $2 trillion personalization opportunity. The authors present a comprehensive playbook for businesses aiming to leverage personalization strategies in the rapidly evolving consumer landscape. At the core of their approach are the "five promises of personalization": empower me, know me, reach me, show me, and delight me, which form the foundation for creating meaningful customer experiences. Abraham and Edelman argue that personalization has become a critical business imperative,...
read Jul 30, 2024How AI Publishing Enabled Thad McIlroy to Launch His New Book
A game-changing book release showcases the transformative potential of artificial intelligence in the literary world, despite initial distribution challenges. Overcoming AI-driven publishing hurdles: Thad McIlroy's new book, "The AI Revolution in Book Publishing: A Concise Guide to Navigating Artificial Intelligence for Writers and Publishers," faced a brief setback when Ingram flagged and removed it from distribution due to concerns over AI-generated content: Despite McIlroy using AI for only about 1% of the book, such as demonstrating ChatGPT for image alt-text generation, Ingram's filters mistakenly identified the book as AI-generated. The issue was quickly resolved after McIlroy raised concerns on social...
read Jul 27, 20241936 Novel “War with the Newts” Offers Prescient Warning About Dangers of Advanced AI
The dystopian novel "War with the Newts" by Czech author Karel Čapek, published in 1936, offers a satirical allegory for the potential perils of advanced artificial intelligence that resonates with today's concerns about the technology. Key themes and lessons: The novel explores the consequences of a superior non-human intelligence being subjugated and exploited by humans, only to eventually rebel and threaten humanity's dominance: Čapek depicts an intelligent amphibious species, the Newts, who are initially enslaved by humans but later use their intellectual prowess to challenge human superiority, drawing parallels to fears about AI one day surpassing and potentially subjugating humans....
read Jul 9, 2024Uncovering AI’s Surprising Literary Roots: “Literary Theory for Robots” Rewrites Tech History
A captivating exploration of AI's literary origins, Dennis Yi Tenen's "Literary Theory for Robots" traces the intertwined history of computer science and literature, emphasizing the importance of grounding our understanding of AI in the humanities. Key Takeaways: Tenen's book offers a fresh perspective on the roots of generative AI, delving into the little-known connections between literature and computer science: The author, a former Microsoft software developer turned literature professor, draws upon his unique background to shed light on the often-overlooked relationship between these two seemingly disparate fields. By tracing the history of AI back to 17th-century apps, Tenen highlights the...
read Jun 21, 2024The Gamification of Reality: How Play Shapes Our World and AI’s Future
The book "Playing With Reality" by neuroscientist Kelly Clancy explores the profound influence of games on human thought and the development of artificial intelligence, offering both praise and critique. Games as a fundamental human instinct: Clancy argues that games are more than just an invention; they are an instinct deeply rooted in human nature, serving as a tool for the brain to generate data and build better models of the world: From birth, children engage with playthings to sample sounds, textures, and sensations, learning the rules of the world through a game-like process that reinforces discoveries with dopamine neurons. Clancy...
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