Noetix Robotics breaks $1,400 barrier with China’s first mass-market humanoid robot

Beijing-based Noetix Robotics has launched pre-sales for Bumi, a humanoid robot priced at ¥9,998 (approximately $1,400), marking the first high-performance humanoid robot in China to break below the ¥10,000 threshold. This breakthrough pricing signals a pivotal shift from laboratory prototypes to accessible consumer devices, potentially opening the mass market for humanoid robotics in China.

What you should know: Bumi represents a significant milestone in making advanced robotics technology accessible to everyday consumers.

• The 94 cm tall robot weighs 12 kg and features a 48V battery with over 3.5 Ah capacity, providing 1-2 hours of runtime.
• It can perform walking, running, and dancing motions while supporting drag-and-drop graphical programming for children.
• Voice interaction capabilities enable companion and educational scenarios for home use.

The company behind it: Noetix Robotics emerged as one of China’s fastest-rising robotics startups since its September 2023 founding in Beijing.

• The core team includes talent from prestigious institutions like Tsinghua University and Zhejiang University.
• The company first gained attention in 2024 with its N2 humanoid robot, which achieved over 2,500 orders.
• Noetix even participated in a humanoid robot half-marathon earlier this year, demonstrating real-world capabilities.

Why this matters: The sub-¥10,000 price point could catalyze mass market adoption of humanoid robots in China.

• Previous humanoid robots have been prohibitively expensive for most consumers, limiting them to research institutions and tech enthusiasts.
• Noetix positions itself as bridging the gap between niche laboratory applications and practical home, education, and research use.
• This pricing strategy may force competitors to reconsider their own market positioning and pricing models.

The big picture: China’s humanoid robotics sector is rapidly evolving from experimental technology to consumer-ready products.

• The shift from laboratory derivatives to accessible home devices reflects broader trends in Chinese tech manufacturing.
• Educational and companion robot markets are expanding as parents seek interactive learning tools for children.
• Mass production capabilities in China enable aggressive pricing that could accelerate global humanoid robot adoption.