Lionel Messi reveals his most cherished career goal and OKs an AI tribute

That is, a literal, physical career “goal.”

Lionel Messi’s first-ever revelation of his favorite career goal marks a significant intersection of sports, art, and philanthropy. The football legend has partnered with renowned media artist Refik Anadol to transform this cherished moment into an AI-powered data sculpture that will be auctioned at Christie’s to benefit global education initiatives. This collaboration represents an innovative approach to sports memorabilia that leverages digital art to create lasting social impact.

The chosen goal: Messi selected his May 2009 Champions League final goal against Manchester United as his all-time favorite from his 860 career goals.

• The goal effectively secured Barcelona’s victory in the UEFA Champions League final, capping what the article describes as “one of the most extraordinary seasons in modern football.”
• This marks the first time in his two-decade career that Messi has publicly identified a favorite goal from his extensive collection of scoring moments.

The artistic collaboration: Media artist Refik Anadol will transform the selected goal into an AI-powered data sculpture signed by both the artist and footballer.

• The digital artwork will be available for bidding through Christie’s New York in an online auction running from June 11 to July 25, 2025.
• Anadol is described as a “celebrated media artist,” suggesting his established reputation in creating innovative digital art experiences.

The philanthropic purpose: Proceeds from the auction will support “A Goal in Life,” a global educational initiative.

• The partnership brings together the Inter Miami CF Foundation and Unicef to improve access to quality education for children.
• The educational programs will specifically benefit children in five countries across Latin America and the Caribbean.

What they’re saying: Messi acknowledged the difficulty of selecting a single favorite goal but emphasized the importance of the charitable mission.

• “Choosing just one goal out of them all is very difficult—each one is special in its own way, and some are really important or bring back incredible memories,” Messi stated.
• He added: “But highlighting one as a favourite for the first time, to make this unique project possible is worth it. There’s a strong purpose behind it, and I’m really happy to be part of it.”